Starry Floristry

UI/UX Design

An app designed for an imaginary florist — Starry Floristry.

Project Duration

2-3 Months

Role

UI/UX Designer


User Personas

I’ve interviewed two of my friends that shop for flowers regularly, particularly their goals and frustrations, which gives me inspirations to how to design the app. They both found that they do not have time to visit the florist shop sometimes.


Wireframes and User Insights

During my design process, I researched different retail app designs and determined the best way to make the experience more user-friendly. I also gained user insights from my friends and classmates. Their input helped me understand what features would enhance usability and create a more engaging shopping experience.

Problem

As a part of the Google UX Design certificate, I was assigned to design an app. I have selected a prompt that aligns with my personal interests: to design an app for a florist.

Solution

I’ve designed a simple and sleek app where users can customize their flower bouquets and schedule deliveries/pickups.